Job Description

Job Description

Job Description

smartdept. is searching for a Paid Search Analyst for a media management client located in Chicago, IL . The ideal candidate will come with 2+ years of SEM/paid search management experience (which can include internships) . This is a hybrid (Tuesdays and Wednesdays in office) , full-time , direct hire opportunity. Compensation for this position is expected to be $60-75k depending on experience level and fit.

• What You’ll Do:

  • SEM/Paid Search management and execution in Google Ads (Microsoft Ads a plus)
  • Develop and recommend budget levels based on client goals and objectives
  • Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to client sites
  • Implement successful bidding strategies and effective keyword management using third party software and metrics data
  • Monitor audiences, device, and location targeting efforts on a regular basis to maximize campaign efficiency and performance
  • Communicate regularly on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis
  • Format and prepare regularly scheduled search reports for clients. Reports would be in the form of data visualization platforms or Excel tables, graphs, summaries, and slides
  • Experience with (but not required) social ad platforms such as YouTube, Facebook/Instagram, LinkedIn, and Twitter

  What You’ll Need:

  • BA in marketing, advertising, communications or equivalent
  • Google Ads Search Certification preferred
  • 1 year SEM account management or comparable digital experience and strategic thinking
  • Strong communication and presentation skills (written and verbal)
  • Strong attention to detail and ability to anticipate tasks and client needs
  • Ability to successfully manage and prioritize multiple campaigns in a deadline-driven atmosphere
  • Strong analytical skills: ability to gather, analyze, summarize, and present data
  • Expert level proficiency in Microsoft Excel; proficiency in Word and PowerPoint
  • Excellent organizational and time management skills
  • Experience in Google Ads, Google Display Network, Microsoft Ads, YouTube, Facebook/Instagram, Twitter, LinkedIn, Google Data Studio and Analytics (desired but not required)

Job Tags

Similar Jobs