smartdept. is searching for a PPC Manager for an ad agency client . This is a part-time (~8-10 hrs/week) , fully remote , ongoing contract opportunity . Compensation for this position is expected to be $27/hr - $33/hr depending on experience level and fit. The ideal candidate will have a strong understanding of search engine marketing (SEM), as well as experience in using PPC platforms such as Google AdWords and Bing Ads. They will also have excellent analytical and problem-solving skills, including developing and executing keyword research, creating and managing ad campaigns, tracking and analyzing campaign performance, and optimizing campaigns for maximum results. What You’ll Do: Develop and execute keyword research to identify the most relevant keywords for a company's website Create and manage ad campaigns using PPC platforms such as Google AdWords and Bing Ads Track and analyze campaign performance to measure results and make suggestions and adjustments as needed Optimize campaigns for maximum results, including improving click-through rates (CTR), conversion rates, and return on investment (ROI) Work with other members of the marketing team to develop and implement marketing strategies What You’ll Need: 3-5 years of experience in PPC management Strong understanding of SEM and PPC platforms Excellent analytical and problem-solving skills Ability to work independently and as part of a team Excellent written and verbal communication skills #J-18808-Ljbffr
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